BAGGU is a design driven manufacturer of quality bags and accessories, known for our clean designs, pop colors, and cheeky prints. BAGGU is dedicated to providing high quality, high value environmentally friendly bags without sacrificing style or fun.

The founders, Emily Sugihara (born entrepreneur and Parsons fashion grad) and her mom Joan (master seamstress), set out in 2007 to share the minimalist bags they were sewing for themselves with bag enthusiasts everywhere. Shortly after, Emily’s childhood best friend Ellen Vanderlaan joined as creative director, followed by sales director Pia Howell.

Mission statement? To make simple, high quality bags in many bright colors, that feel good to use. They’re durable and multi-purpose so you can own less stuff.